by andrea
25. May 2012 15:54
What is 3D Secure and who benefits from it?
3D Secure is an added layer of security for online credit and debit card transactions. VISA initiated the 3D Secure program with the introduction of the Verified by Visa service. Similar services have also been adopted by MasterCard, under the name MasterCard SecureCode, and by JCB International as J/Secure. American Express introduced SafeKey to their UK and Singapore based merchants on 8 November 2010.
If a credit or debit card is enrolled in this program, the Client Selected PIN number (CSP) is required to complete the payment. This will reduce the risk of online credit card fraud, as no card information is passed on to a 3rd party. Only the cardholder can complete the transaction. This service is offered at no additional cost to the cardholder.
The merchant will also benefit from the service as the chargeback risk will be eliminated.
According to Valerie Dias, chief Risk and Compliance Officer at Visa Europe, in her report for 2011:
“48 per cent of e-commerce spending was covered by Verified by Visa (with 88 per cent of this amount being fully authenticated). As a proportion of total fraud losses, card not present fraud fell from 52 to 48 per cent”.
(Source: http://annualreport.visaeurope.com/business-review/risk-management.html)
MasterCard issued a compelling business case for SecureCode, based on a consumer survey.
• 70% are very concerned with security and fraud issues
• 26% would purchase more frequently online if there were more security protection from a card
• 44% of those likely to use SecureCode would be likely to buy more online
• 66% of online consumers who do not make purchases online cited security concerns as a main inhibitor
(Source: http://www.mastercard.us/merchants/securecode.html)
Warning to the Cardholder: Every time you pass your credit card information to a 3rd party via a filled in form, fax, email or telephonically, you put yourself at risk of credit card fraud. Make sure that when making a payment for accommodation online, you make use of a secure payment site like www.booksure.com.
by andrea
9. February 2012 08:38
We are very happy to announce that the new release of Booksure is here.
We want to thank everyone for their recommendations and suggestions. We look forward to introducing many more enhancements over the next few months. Below is a summary of what has been included in the new release.
Booksure has been given a fresh new look.
Our guests and guesthouses alike will be kept up to date via Facebook & Twitter Feeds. Read some great articles on our blog and take part in the many holiday themes that will be introduced.
There have been vast improvements made to the Booksure search functionality making the usability far more efficient. Search Engine Optimization Improvements have been made to the Search Engine Optimization which will see more traffic through the Booksure site resulting in increased bookings for our members.
Plot your establishment on a map to help your guests find you.
Advertising of events in your neighbourhood resulting in increased traffic to your Booksure page should guests be searching on the event.
The homepage now has a rotating banner featuring different Establishments. The display order of the featured establishment is random, however each establishment has a “weight” assigned that will influence the frequency of display.
Booksure participates in the Verified by VISA / MasterCard SecureCode worldwide anti-fraud program known as 3-D Secure. If a credit card is enrolled in this program, the Client Selected PIN number (CSP) is required to complete the payment. The 3D secure functionality will be rolled-out to Establishments over the next few months. Guests can shop more safely and Establishments can avoid chargebacks resulting from “I didn’t do it” claims.
Your guest reviews will be visible on our site, no longer hidden in a book in the entrance hall.
Real time bookings are now supported! Choose between enquiry only, realtime only or a combination of both. No need to synch up your bookings with other 3rd party software. No additional cost for realtime, all available through the same Booksure engine.
Each Booksure procedure has been documented and explained using actual screen casts with verbal instructions